Archive forInvention Marketing

Linkbait

Matthew Fried sends us to this site, designed to get McDonald’s to pay attention. At the same time, Matt McAllister points us to xcavator, a cool way to find certain types of images inside of Flickr. This site is going…
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Just because it’s hard…

Doesn’t mean it’s going to work. MJ Rose has a great post about the realities facing authors in a noisy world:This Just In: Flogging vs Blogging….
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Another brick in the wall

Most of the changes you make in your product are designed to grow your market share… to get you new customers (by having them switch from the competition) or to grow the market (by having people enter your market) or…
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American Inventor Unleashes Invention Craze

ABC has done it again. This time with it’s new hit, “American Inventor”. This show pits inventors against one another to present their inventions in the hopes that they will spawn america’s next great invention.

The winner will take home one million dollars. And with all the publicity this show has generated, hopefully a great shot at making it really big. The next episode airs Thursday May 11th. Catch it if you can. This will be a lesson in invention marketing!

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Toy Fair 2006

If you’ve come up with a new toy or game, you may want to consider showing it off at the American International Toy Fair in the INPEX Inventors Pavillion. The Toy Fair is held February 12-15, 2006

INPEX is the Invention/New Product Exposition. They provide unique trade shows that showcase inventions, new products and innovations. Meet other inventors, entrepreneurs and show off your toy to investors and businesses.

Learn more by visiting http://www.inventionshow.com/ today.

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Licensing Your Invention

Once you have applied for patent protection, it is time to begin the next hurdle: you need to decide whether you want to find a licensee for your invention or take it on yourself as an entrepreneur.

Many inventors opt for licensing, but it is not always easy to find a . A licensee will absorb all of the risk, so they must see a great deal of potential in your invention before they will consider it a worthwhile venture.

So how you approach a licensee is very important. In fact, you should learn a little about licensing before you even invest any money into your invention.

The best way to gain an education in finding a licensee for your invention is to learn from someone with experience. Harvey Reese is a successful licensing agent, new product developer and consultant. He has written a step-by-step guide for new inventors interested in gaining the upper-hand in the licensing game.

Review “How to License Your Million Dollar Idea” for a crash course in licensing and finally earn a profit from your ideas!

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